求人をシェアする

[ PR ]AVP External Communications(GG14)

日付: 2018/08/10

場所: Tokyo, 13, JP, 102-8525

会社: MetLife

METLIFE:

“At MetLife, we’re leading the global transformation of an industry we’ve long defined.  United in purpose, diverse in perspective, we’re dedicated to making a difference in the lives of our customers.” 

MetLife, through its subsidiaries and affiliates, is a global provider of life insurance, annuities, employee benefits and asset management with operations in nearly 50 countries and leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. With a proven track record of financial strength and delivering on promises since 1868, the company prides itself on helping people plan for their future by protecting what matters most – their families and their achievements.

With 2014 total operating income of ~$70 billion, MetLife is ranked #42 on the Fortune 500 list and #69 on the Forbes Global 2000 list of the world’s largest public companies.  Globally, the company has ~65,000 employees serving approximately 100 million customers, individuals, and businesses, including 90 of the FORTUNE 100.  MetLife is also one of the largest institutional investors in the US with more than $450 billion in managed assets.  FORTUNE Magazine’s World’s Most Admired Company survey recently named MetLife #1 in the Life and Health Insurance industry.   

MetLife is an ambitious company with the scale, scope and talent to lead the transformation of the insurance and employee benefits industry, driving world class standards of performance around the globe.  Launched in 2012 by MetLife Chairman and CEO, Steven Kandarian, the company’s enterprise strategy is based on four cornerstones:  Refocus the U.S. Business, Grow Emerging Markets, Build a Global Employee Benefits Business and Drive Towards Customer Centricity and a Global Brand.  Concrete actions are well underway in each of these strategic focus areas, including moving to a horizontally-integrated global operating model to help drive greater leverage of technology and operations and the more consistent application of functional priorities across global markets.

As One MetLife, the company has defined common values shared across the enterprise: Put Customers First, Be the Best, Make Things Easier, and Succeed Together.   These values guide how employees operate every day and are reflected in the company’s commitment to creating a world-class organization which places a high value on motivational leadership, engaged talent, and customer focus.  For more information on working at MetLife, please visit MetLife Careers.

 

LOB/ Global Function

This role sits in the Japan Communications team within Global Communications in Corporate Affairs. Global Communications functions as a business partner to drive the global communications strategy for the company and ensure message consistency across all internal and external audiences. Global Communications is also responsible for developing the communication strategy and executing communication tactics for the Americas, Asia, EMEA, Global Employee Benefits and as well as the Corporate Functions. As part of this responsibility, the organization partners with MetLife's Executive Group members to develop strategic communications. Within Global Communications, the Asia regional team plays a strategic role for the Enterprise in driving the communications agenda across the region to support the delivery of business objectives. As the largest business within the Asia region, the Japan Communications agenda impacts over 9,270 full-time employees includes approximately 4,500 consultant employees in the field, and over 10,000 agents and distributors, who are collectively responsible for delivering approximately 20% of global operating earnings in 2015.

 

The AVP External Communications, Japan is an experienced communications professional who serves as a partner to and provides strategic counsel, strategy and support on external communications and profile building opportunities for the business leaders in Japan.  The role also acts as a business partner and strategic counsel on reputation risk management and issues and crisis management planning.  This individual also serves as the key owner for media training, Tier 1 and 2 country media relationships and the tracking and delivery of media metrics in Japan.

 

DEPARTMENT: Corporate Communications, Japan

LOCATION: Tokyo, Japan

THE ROLE:

This role has been revised following the new organizational structure for the Japan Communications function, and now reflects the expanded scope and responsibilities required of the role-holder.  The AVP will report to the VP, Corporate Communications Japan.

Key responsibilities of this role include:

  • identifying and building influential relationships with key editors and journalists of the Tier 1 and 2 key print, trade, online, and broadcast media for MetLife business and reputation in Japan
  • developing and delivering a coordinated and cohesive communications strategy for media access, coverage, and management for Distribution, Marketing, Digital, Investment; across products and capabilities, showcasing expertise and thought- leadership, and building our reputation and employer brand
  • leading a high performing team of media professionals with proven track records in building strong external reputation and positioning that delivers positive business impact
  • identifying influential and important local speaking platforms where MetLife Japan senior leadership should be visible; developing and delivering a coordinated strategy, execution plan, and content support to place senior leadership on these platforms
  • creating, tailoring and placing content on local external platforms including traditional and online media to build the profile of MetLife Japan
  • managing the performance, quality and delivery of external PR and media agencies
  • advising on and delivering the external elements of any local employee engagement projects
  • working closely with the AVP Employee Engagement to promote country achievements at a regional and global level, as applicable
  • monitoring and delivering target metrics for external profile
  • delivering external events with the support of Event Management team
  • anticipating and managing reputation risk issues in the country, in coordination with regional Communications.

 

This individual must be able to analyze country and business strategy, develop communication plans and execute them through influence and guidance of both internal and external parties. They must be able to anticipate and create effective solutions for potential trends and issues.

 

In addition to directly supporting the country CEO and business leaders, this AVP engages and directs Communications in an active and collaborative communication planning and implementation process to drive our public reputation in Japan. This individual must understand and manage the complexities of building and expanding relationships across a wide range of stakeholder groups including MetLife senior business leaders, media and other influencers, as well as potential talent through our employer brand.

 

The AVP also has the ability to understand the impact of local media on wider regional and global media environments and provide impactful advice to assure our reputation in Japan, and to interact with individuals outside Communications who provide communication support to leaders.

 

Key Relationships:

Reports to: Vice President, Head of Communications Japan

Direct Reports: 4 employees

Other Key Stakeholders: CEO, Chief Marketing Officer, Head of Products, Chief Investment Officer, CFO, Chief Strategy Officer; Head of Security; Employee Engagement; Business Communications, Asia

 

Key Responsibilities:

  1. Leading, developing, and managing performance of a team of three to partner effectively with the businesses and deliver a strong external and internal profile and reputation for the company across the country
  2. Development and execution of strategic external and internal communications plans for business partners that support objectives and shape positive business outcomes across the key stakeholder areas
  3. Provide executive communications support to business leaders
  4. Provide counsel to senior leaders on communications strategies and secure buy-in on approaches
  5. Simplify complex ideas and strategies for external audiences
  6. Work effectively through shared processes with others at all levels within the organization
  7. Effectively manage and deliver communication through a variety of external channels including traditional and non-traditional media
  8. Manage external agencies

     

     

CANDIDATE QUALIFICATIONS:

Business Knowledge/Technical Skills:

  1. At least 10 years of experience in communications/public relations. Advertising, branding, integrated communications, new media experience is a plus.
  2. Experience working with senior executives and providing communication counsel and strategy
  3. Ability to build strong relationships with media
  4. Track record of success in developing and executing integrated communications approaches
  5. Ability to work effectively in situations that involve highly confidential information
  6. Experienced in traditional communications channels, new media channels and social media, with demonstrated results in using them externally to engage stakeholders
  7. Experience and ability to monitor, detect and minimize reputation risks as well as to develop effective crisis communication and execution.

 

 

Leadership Competencies:

  1. Thinks Strategically - Sets direction aligned to the company’s strategy, applying external and global perspective to meet local and global needs.
  2. Creates Partnerships - Authentically builds trusted relationships and collaborates across global, diverse and multi-functional teams to successfully drive business objectives.
  3. Seizes Opportunity - Seeks new opportunities and ways to create balanced business growth while improving operational capabilities.
  4. Focuses on Customers - Promotes customer centricity and ensures focus on creating great customer experiences to achieve competitive advantage.
  5. Drives Results - Sets aggressive goals and is accountable for continuously driving improved performance, leading change and ensuring high standards.

     

    MetLife is a proud equal opportunity/affirmative action employer committed to attracting, retaining, and maximizing the performance of a diverse and inclusive workforce.  It is MetLife’s policy to ensure equal employment opportunity without discrimination or harassment based on race, color, religion, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, national origin, marital or domestic/civil partnership status, genetic information, citizenship status, uniformed service member or veteran status, or any other characteristic protected by law.