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[ PR ] Global Functions (ex-HR) and Investments, External Communications, Japan (GG12)

日付: 2018/08/10

場所: Tokyo, 13, JP, 102-8525

会社: MetLife

Overview

The incumbent is an experienced communications professional who serves as a partner to and provides strategic counsel, strategy and support on external communications and profile building opportunities to the heads of global functions. The role also acts as a business partner and strategic counsel on reputation risk management and issues and crisis management planning. This individual serves as the key owner for relevant trade and general media relationships, including traditional, broadcast, and online media as relevant, and the delivery of media metrics in Japan, as well as providing advice and communications support on all internal employee engagement communications for associates in these two departments.

 

DEPARTMENT:  Communications, Japan

 

LOCATION: Tokyo, Japan

 

THE ROLE:

This is a revised role following the new organizational structure for the Japan Communications function, which now reflects a different, business partner-specific remit with expanded scope and responsibilities required of the role-holder. The individual will report to the AVP, External Communications, Japan.

 

Key responsibilities of this role include:

  • developing and delivering a coordinated and cohesive communications strategy for media access, coverage, and management, including showcasing expertise and opinion leadership, in the areas of Investments and our key global functions (Finance, Technology, Strategy, Compliance, Risk Management), as appropriate
  • identifying and building influential relationships with the relevant key editors and journalists of the key print, trade, online, and broadcast media
  • proven track record in building strong external reputation and positioning that delivers positive business impact
  • identifying influential and important local speaking platforms where MetLife Japan leadership should be visible; developing and delivering a coordinated strategy, execution plan, and content support to place these leaders on these platforms
  • creating, tailoring and placing content on local external platforms including traditional and online media to build the profile of MetLife Japan
  • working closely with the colleagues in Employee Engagement to promote country achievements at a regional and global level, as applicable, and to create and deliver internal communications for associates in the Global Support Functions and Investments
  • delivering target metrics for external profile
  • delivering external events
  • anticipating and escalating reputation risk issues arising from these areas of responsibility.

 

This individual must be able to analyze country and business strategy, develop communication plans and execute them through influence and guidance of both internal and external parties. They must be able to anticipate and create effective solutions for potential trends and issues.

 

In addition to directly supporting the country leads for Global Support Functions and Investments, this Manager engages Communications colleagues in an active and collaborative communication planning and implementation process to drive our public reputation in Japan. This individual must understand and manage the complexities of building and expanding relationships across a wide range of stakeholder groups including MetLife senior business leaders, media and other influencers, as well as potential talent through our employer brand.

 

The Manager is sensitive to the impact of local media on wider regional and global media environments and is able to provide impactful advice to assure our reputation in Japan, and to interact with individuals outside Communications who provide communication support to leaders.

 

Key Relationships:

Reports to: AVP, External Communications Japan

Direct Reports: N/A

Other Key Stakeholders: Japan Heads of Investment, Strategy, Finance, Risk Management, Compliance, Legal and Internal Audit, Communications Japan colleagues.

 

Key Responsibilities:

  • Development and execution of strategic external and internal communications plans for business partners that support objectives and shape positive business outcomes across the key stakeholder areas
  • Provide executive communications support to the leadership teams of Japan Global Support Functions, and Investments
  • Provide counsel to senior leaders in these teams on internal and external communications strategies and secure buy-in on approaches
  • Simplify complex ideas and strategies for external audiences
  • Work effectively through shared processes with others at all levels within the organization
  • Effectively manage and deliver communication through a variety of external channels including traditional and non-traditional media

 

CANDIDATE QUALIFICATIONS:

Business Knowledge/Technical Skills:

  • At least 10 years of experience in communications/public relations. Marketing communications, branding, integrated communications and new media experience a plus.
  • Experience working with senior executives and providing communication counsel and strategy
  • Ability to build strong relationships with media
  • Track record of success in developing and executing integrated communications approaches
  • Ability to work effectively in situations that involve highly confidential information
  • Experienced in traditional communications channels, new media channels and social media, with demonstrated results in using them externally to engage stakeholders

 

 

Leadership Competencies:

 

  • Thinks Strategically - Sets direction aligned to the company’s strategy, applying external and global perspective to meet local and global needs.
     
  • Creates Partnerships - Authentically builds trusted relationships and collaborates across global, diverse and multi-functional teams to successfully drive business objectives.
     
  • Seizes Opportunity - Seeks new opportunities and ways to create balanced business growth while improving operational capabilities.
     
  • Focuses on Customers - Promotes customer centricity and ensures focus on creating great customer experiences to achieve competitive advantage.
     
  • Drives Results - Sets aggressive goals and is accountable for continuously driving improved performance, leading change and ensuring high standards.